Capitalize Website Redesign
Capitalize is a financial software company focused on helping users manage and optimize their retirement accounts.
Client
Capitalize
Year
2021-2023
Services
Website Design & Wordpress Development
Technologies
Wordpress, HTML, PHP, Tailwind CSS/SCSS, JS, ACF
Project Details
Problem
Capitalize, a financial software company, needed to update their website to align with their refreshed brand and improve the flexibility of their content management system. Their existing setup didn’t fully support the new visual direction or evolving product needs.
Process
I collaborated closely with the Lead Software Engineer to develop a custom WordPress theme using Advanced Custom Fields and the Tailwind CSS framework. This included building modular components and templates based on provided designs. After launch, I continued supporting the site by debugging, creating new pages and posts, and optimizing for SEO to maintain performance and consistency as the brand evolved.
Outcome
The updated site reflects Capitalize’s new brand direction and offers a more scalable, maintainable foundation for future growth.
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If you’re ready to transform your idea into an intuitive digital experience, I’m here to help.
01.
Book a free 15-minute consultation call & we’ll discuss your goals and create a custom proposal.
02.
Once you book, we’ll discuss the direction for your brand & website with plenty of opportunity for input & collaboration along the way.
03.
After a few weeks, you’ll receive your elevated website!
